Celebration of Croquant Chou Zakuzaku debut in Singapore

January 04, 2020

BAKE Inc., the company behind Hokkaido’s popular Bake Cheese Tart has launched its sister brand, 'Croquant Chou Zakuzaku' at ION Orchard Mall, Singapore on the 30th November 2019.

Replacing the former Bake Cheese Tart outlet, the Croquant Chou Zakuzaku flagship store offers famous Croquant Chou, a kind of stick-type cream puff that is filled with fresh cream and completed with a unique crunchy texture. The croquant is made of almonds coated with sugar and egg white, as well as a blend of flour with its custard cream filling made from fine milk.

Apart from the renowned Croquant Chou, the store also offers Soft Serve ice cream, ‘Zakuzaku Soft’, made purely with Hokkaido Milk and coated with croquant chunks.

At the flagship store, they offer a ‘Built-in Factory Store’ Concept, where customers can witness and ensure that each Croquant Chou is freshly baked in-house and then filled with cream on the spot. This is made so as to carry on with their philosophy of only offering the best quality baked sweets as well as guaranteed freshness with every Chou. Each Croquant Chou retails at SGD2.80, while a set of 4 is retailing for SGD10.50.

The celebration of Croquant Chou Zakuzaku's debut in Singapore was held at the Canvas Club, and we were given the opportunity to try out them before they were officially launched in Singapore.